USA Cycling will offer free live streaming of ten new American Criterium Cup races on Outside Interactive cycling websites including VeloNews, Peloton Magazine and Cycling Tips.
The American Criterium Cup series was formed through a collaboration between national governing body USA Cycling, race promoters and the National Association of Cycling Teams (NACT).
The first race is the Sunny King Criterium in Anniston, Alabama on April 9, and the series continues through the Bommarito Audi Gateway Cup in St Louis in September.
“The future of the new American Criterium race series looks bright,” said Jennifer Cvar, founder and executive director of IU Health Momentum Indy, which is the ninth race in the series.
“Our partnership with Outside Interactive and USA Cycling will allow each of our events to bring this unique form of bicycle racing not only to our local communities, but to wider audiences across the country.”
For 2022, the American Criterium Cup series will focus on the theme of unity between events, teams and USA Cycling. By highlighting this theme, the organizations hope to raise awareness of the stature of criterium racing in the United States.
Teams that have committed to the race series include ButcherBox Cycling p/b LOOK, Best Buddies Racing, Project Echelon Racing, Wolfpack Racing, DNA Pro Cycling, Team Clif Bar Cycling, CS Velo Racing and Colavita-HelloFresh Cycling.
“We understand that fan and sponsor engagement is critical to ensuring the success of this year’s series,” said Dino Piskopanis, strategic director of ButcherBox Cycling p/b LOOK Team, founding member of NACT and current member of the board of directors.
“Partnering with Outside Interactive allows us to provide our fans and sponsors with a consistent viewing experience throughout the series to take them through a season of racing at America’s most prestigious cycling venues. “